LECTURA GmbH: Publishing service

The LECTURA Press team makes sure that readers get their daily dose of news from the world of heavy machinery. We cooperate with many manufacturers and usually publish their news within 48 hours of receiving their press releases.

Our press portal provides news from various sectors of the industry such as construction, lifting and access, material handling, transportation, aggregate recycling, mining, tools, attachments, rental, software and digital solutions, forestry and landscaping or agriculture industries, both in English and German.

Moreover, our readers can find exclusive interviews with representatives of market leaders, equipment analyses, survey reports, thousands of machinery pictures and videos or browse through special channels dedicated to associations and trade fairs. LECTURA Press is also an original content creator and therefore you can explore our “Top 10 biggest machines in the world” series of articles or monthly product launches.

 

Get in touch with LECTURA GmbH

LECTURA GmbH

Address

Ritter-von-Schuh-Platz 3
90459 Nürnberg
Germany

Contact

Dr. Iva Thiel

Email

info@lectura.de

Website

www.lectura.de

Service overview

Newsletter by LECTURA - example

Newsletter

Thousands of our long-time subscribers can no longer imagine their week without a regular dose of news from the world of heavy machinery. Just as our website is bilingual, we also send our newsletter in two languages - traditionally in English and German.

This is the only way we can effectively communicate what is happening heavy machinery industry to our international audience. Although our Newsletter focuses mainly on news from the construction industry, readers interested in news from the agricultural sector, transportation, material handling or lifting and access will also find it useful.

Weekly Overview by LECTURA - example

Weekly Overview

For some, a daily dose of news may be just too much. For those readers who only need a quick overview once a week, we have a Weekly Overview service. As the name suggests, after signing up for it, subscribers will receive a weekly list of the main news from the previous week, sorted into individual days (always 2 messages per day).

This service is again available in both English and German. The weekly overview of news from the world of heavy machinery in English is always available on Friday evenings and subscribers in German can look forward to this overview on Monday evenings.

DigiMessenger e-Magazine by LECTURA example

DigiMessenger e-Magazine

Our digital construction magazine is bilingual (EN/DE) and published quarterly since 2020. It combines a traditional magazine layout with digital distribution and attracts over 25,000 readers per issue. LECTURA is visited by 1.3 million professional users every month, searching for heavy machinery data. We identify their interest based on the behaviour and provide them with contextual information in the corresponding issue of the magazine.

Thus, copies of the magazine are being digitally delivered especially to end-users and other professionals, that have been sourcing product information around construction, lifting and access, rental, material handling, recycling or transportation in order to assure the highest relevance of information.

LECTURA Social Media - picture

Social Media

Follow LECTURA on social media and join more than 10,000 followers who already do so! We post daily updates about heavy machinery on Facebook and Linkedin. You will find various content such as articles, (live)interviews, market overviews, product launches, reports or studies.

You can also check our Instagram profile for impressions from trade fairs and industry events or subscribe to our YouTube channel and browse through more than 150 videos.

Surveys by LECTURA - picture

Surveys

Run your own market research with LECTURA Surveys, ask both your actual and potential customers what their needs, opinions and expectations are, and get a clear image on where you really stand.

With LECTURA Surveys you can choose and target highly relevant, distinct industry profiles with more than 200,000 machine categories and 13 languages. Read the latest LECTURA Surveys reports and find out what is the opinion of industry professionals on key topics of the industry!

Contact

LECTURA GmbH

Ritter-von-Schuh-Platz 3

90459 Nürnberg

Germany

+49(0) 911-430899-0

info@lectura.de
www.lectura.de

 

Social Media

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Member of

Impressions

LECTURA GmbH  - industry news

Rapid traffic growth in 2020

The pandemic caused a global lockdown and government restrictions that more or less lasted the whole year and limited various fields of business throughout the world. The heavy machinery industry was not an exception. Millions of professionals visited our ultimate buyers guide in order to research heavy machinery equipment.

LECTURA GmbH  - industry news

New product: DigiMessenger

Introduced in 2020, the DigiMessenger is a bilingual online construction magazine that combines the best of two worlds – a classical magazine format and a digital distribution. Readers can find valuable information from the heavy machinery industry every 3 months both in German and English.

LECTURA GmbH  - industry news

New service: Surveys

Our survey service, launched in 2020, provides complex reports consisting of opinions of our professional visitors. LECTURA can get your survey in front of hundreds of thousands of industry professionals – the engagement is about 4% which results in about up to 1,000 daily replies.

LECTURA GmbH  - industry news

2024: 40th Anniversary

Friday 26 July 2024 was a very special day for LECTURA. The company celebrated its 40th anniversary in Nuremberg, the city of its foundation in 1984 and its headquarters ever since, together with its clients, partners and colleagues.