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Broad audience = deep insights
LECTURA GmbH International

Big Insights Need a Big Audience: Why Reach Defines the Quality of Market Data

One of the strengths of LECTURA Surveys is the ability to segment results by company size, sector, and region.
LECTURA GmbH International

Data on Paper, Decisions on Gut: Why Fleets Still Struggle With Digitalization

Product launches of September: part 2 (Vögele pavers, New Holland round balers, Steyr tractors, and more)
LECTURA GmbH Europe, Asia, International

Product launches of September: part 2 (Vögele pavers, New Holland round ...

Weekly overview 13.10. - 17.10. 2025
LECTURA GmbH Europe, International

Weekly overview 13.10. - 17.10. 2025

Product launches of August (Benninghoven burners, Bobcat attachments, Wirtgen milling machines, and more)
LECTURA GmbH

Product launches of August (Benninghoven burners, Bobcat attachments, ...

Weekly overview 11.8. - 15.8. 2025
LECTURA GmbH International

Weekly overview 11.8. - 15.8. 2025

The most interesting things this week!

Product launches of July (Hamm rollers, Vögele pavers, CASE excavators, and more)
LECTURA GmbH Europe, America, International

Product launches of July (Hamm rollers, Vögele pavers, CASE excavators, and more)

Check the full list of new heavy machinery models ...

Weekly overview 14.7. - 18.7. 2025
LECTURA GmbH International

Weekly overview 14.7. - 18.7. 2025

Let's see what happened this week in the world of heavy machinery!

Product launches of June (Wirtgen pavers, Hamm rollers, John Deere harvester, and more)
LECTURA GmbH Europe, America, International

Product launches of June (Wirtgen pavers, Hamm rollers, John Deere harvester, and more)

Check the full list of new heavy machinery ...

LECTURA MacroMachinery Insight
LECTURA GmbH International

Forecasting with Precision: The New Era of Data-Driven Machinery Valuation

The secondary machinery market—encompassing construction, ...

Weekly overview 30.6. - 4.7. 2025
LECTURA GmbH

Weekly overview 30.6. - 4.7. 2025

Interesting news from passed week in heavy machinery industry.

ESG Reporting by LECTURA
LECTURA GmbH International

A Smarter Way to Tackle ESG: LECTURA’s Reporting Solutions for Europe’s Equipment Financiers

In the EU—nowhere more so than in ...

Weekly overview 16.6. - 20.6. 2025
LECTURA GmbH International

Weekly overview 16.6. - 20.6. 2025

Interesting news from passed week in heavy machinery industry.

How Chinese machinery compares to well-established brands?
LECTURA GmbH International

A comparative look at how usage influences depreciation across brands

Evaluating equipment from Chinese brands can be ...

Weekly overview 2.6. - 6.6. 2025
LECTURA GmbH

Weekly overview 2.6. - 6.6. 2025

Let's see what happened this week in the world of heavy machinery!

Product launches of May (Vögele pavers, Kleemann screeners, Case IH and Steyr tractors, and more)
LECTURA GmbH Europe, Asia, International

Product launches of May (Vögele pavers, Kleemann screeners, Case IH and Steyr tractors, and more)

Check the full list of new heavy ...

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See more reports

Reports

BrandSurvey 2023

BrandSurvey 2023

Residual Value Study of 4WD Tractors

Residual Value Study of 4WD Tractors

BrandSurvey 2022 - Komatsu

BrandSurvey 2022 - Komatsu

BrandSurvey 2022 - JCB

BrandSurvey 2022 - JCB

BrandSurvey 2022 - Caterpillar

BrandSurvey 2022 - Caterpillar

See more reports

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