13 December 2011, 00:00
Change of livery for CTE aerial platforms: new metal plates with the corporate logo
The aim is to increase the corporate identity and the recognition of the platforms. The first models will be ready from early 2012.
After celebrating 30 years of activity, starting from January 2012 CTE will present a new livery for its platforms, to make them more easily recognizable and then to increase the brand awareness.
The change involves the application of some aluminum plates to replace the oldest adhesives with CTE logo.
The new metal label, made of aluminium laminated with polyethylene, non-removable, is applied in a visible location and won’t hinder the possible application of the customers adhesives.
The position of the plates has been defined to ensure the visibility of the logo both during transportation of the machine and during operation.
This amendment concerns the CTE product families: B-Lift, Zed, Traccess, Pratika, Pianoplan and Genie.
Source: Marketing Dept. CTE Spa