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CTE Bauma Dealer Training

Great success for CTE Dealer Training which was held in München at Bauma Exhibition, on April 15th 2013. The first aim proposed by CTE was to share with its dealers new product information after the introduction of recent new ZED truck-mounted articulated platforms variable jacking system, new Traccess models almost ready to be presented to the market soon, then last year data about sales and new relevant marketing strategy.

During the meeting were presented some considerations on the European market and what are its forthcoming for the current year. Then have been analyzed the requirements and observations of individual countries attending the meeting. In fact, in the last years CTE has showed steadily cooperation with dealers for all kind of request for special projects on aerial platforms.

Regarding marketing novelties, have been presented new strategy for dealer alliance like a new marketing tools catalogue, some new mailing subjects, new videos and new way to cooperate all together, because unity is strength.

CTE dealers were from Russia, Slovakia, Czech Republic, Serbia, France, England, Germany, Switzerland, Holland, Denmark, Belgium, Australia, China and Middle East.

The CTE philosophy “Work Becomes Easy”  had the opportunity to cross many territories and languages, to maintain a constant point of reference for all dealers in the future.

Source: Marketing Dept. CTE Spa