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Kobelco Construction Machinery reaffirms its commitment to Europe

Official opening ceremony of European headquarters signals first European dealer conference.


Kobelco Construction Machinery Europe B.V. (KCME) has proved it’s here to stay with a series of activity that confirms the Japanese manufacturer’s commitment to the region. Yesterday saw the recently established Almere headquarters in the Netherlands celebrate its official opening ceremony followed by the first KCME dealer conference since the manufacturer’s return to Europe.

The event underlined the excavator specialist’s continued focus on developing productive partners with selected dealers and emphasised the straightforward way in which they will work and communicate with each other.

A major element of the conference was unveiling the new European headquarters, which will provide a direct, efficient and responsive service for European customers, ensuring full aftersales support for the pioneering Japanese technology. This combined with the appointment of in-market business managers has helped the already fast, but controlled dealer network growth.

European dealers who meet the required quality standards have already been appointed in Germany, France, UK, Norway, Sweden, Finland, Switzerland, Austria, Netherlands, Belgium and the Baltic states.

Kobelco Construction Machinery’s (KCM) commitment to Europe was further emphasised by the attendance of three key business leaders at the event: KCM President and CEO Mr Jun Fujioka, KCM Director and Executive Vice President Mr Yuzuru Ieki and KCM Director and Executive Officer Mr Miki Takeshi. They were supported by the European team who have vast combined experience with other leading manufacturers in the construction industry.

KCME Managing Director Makoto Kato commented: “This event was a major milestone for KCME. Since announcing our official return to Europe we have been working hard in the background to build the foundations for a strong and successful business that will go the distance. We are here to stay and are focused on increasing Kobelco’s market share in Europe. The strong brand heritage and product offerings give us the perfect platform to do that but the final piece of the jigsaw is productive partnerships with the right dealers. We believe we now have that third element and we are looking forward to providing strong products and aftersales support for our dealer partners and their customers.”

Source: Kobelco