New Holland Brings Technology for All to EIMA International 2026

• New Holland will present a broad integrated agricultural and construction equipment lineup at EIMA International 2026, including new T4 Auto Command tractors, T2S compact tractors, and five small articulated loaders.

• The company highlights innovations for specialty crops with automation technologies like the Specialty Vision Sensor and ForageCam™ for harvesting.

• Updates to the T7 tractor range and new telehandlers expand New Holland’s offerings for diverse farming needs.

• Engagement activities include NHCast video podcasts and a collaboration with Slow Wine to support sustainable vineyard practices.

• CNH Parts & Service and CNH Capital will offer solutions to maximize equipment uptime and provide sustainable financing options for customers.

• New Holland will present an integrated agricultural and construction offering at EIMA International 2026 in Bologna from November 10 to 14

• New products will include the T4 F/N/V Auto Command™ tractors, technology innovations for high-value crops, the T2S compact tractor range and five small articulated loaders

• New Holland will showcase developments spanning specialty crops, the T7 tractor range, harvesting, hay and forage, telehandlers and light equipment

• NHCast recordings with Typo Media and a new collaboration with Slow Wine will bring customer, industry and vineyard stories to the New Holland stand

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New Holland will bring technology for all to EIMA International 2026, presenting new machines, automation and digital solutions through a modern and intuitive visitor experience.

In its new location in the more central and spacious Hall 29, New Holland will showcase its long-standing strength as a full-line manufacturer. Four key areas will showcase the breadth of the brand’s offering: specialty farming, the renewal of the T7 tractor range, harvesting leadership, and compact machines that deliver high performance in a small package. Together, the displays will demonstrate how New Holland brings machinery, technology and services together to support diverse crops, applications and farming businesses.

New solutions for specialty and compact farming

Specialty farming will be a central focus, led by the new T4 F/N/V Auto Command™ tractor range and a preview of upcoming technology developed around the specific needs of vineyards, orchards and other high-value crop businesses. The new tractors bring continuously variable transmission technology to the T4 F/N/V range, while the technology preview will provide a glimpse of New Holland’s future direction for specialty farming.

The brand will also showcase the next stage of automation for specialty crops through its award-winning Specialty Vision Sensor. Developed at the Company’s Research and Development Center in Modena, Italy, the system uses vision-based technology to guide tractors through orchard and vineyard rows and support automated implement functions.

For customers requiring compact, versatile equipment, New Holland will present the new T2S compact tractor range, with five models from 35 to 57 hp. The range combines increased performance, operator-focused design, loader capability and connectivity-ready architecture for farming, livestock, horticulture, groundcare and municipal applications.

Extending its full-line offering into light construction equipment, New Holland will enter the small articulated loader segment with five new models: the W10, W13T, W13T Plus, W18T and W22T. Developed through New Holland’s cooperation with Finnish manufacturer Oy Norcar Ab, the range will serve customers across agriculture, livestock farming, groundcare, municipal services and rental.

A broader offering for agricultural productivity

Beyond the specialty and compact segments, the New Holland display will show how the brand continues to evolve its offering across tractors, material handling and harvesting. The refreshed T7 Long Wheelbase and T7 Heavy Duty models bring a renewed family appearance, enhanced lighting and a more intuitive operator environment, with the InfoView™ display relocated to the cab’s right-hand A-pillar.

The focus then moves from field work to material handling, where the new TH7.32 and TH9.32 telehandlers expand the New Holland agricultural offering. Developed through the brand’s partnership with Faresin, the two models combine lift heights of approximately seven and nine metres respectively with a maximum lifting capacity of 3.2 tonnes and compact dimensions suited to space-constrained agricultural environments.

Innovation continues across harvesting and forage, with the new FR Forage Cruiser featuring ForageCam™, recognised with a Silver Medal at the 2025 Agritechnica Innovation Awards. By using camera technology and image analysis to monitor kernel processing, ForageCam™ supports automatic machine adjustment, while further developments across forage harvesting, baling and combine automation demonstrate the breadth of the New Holland harvesting portfolio.

This focus on practical, customer-led innovation has already earned New Holland three awards at EIMA International 2026. The T4F eSource™ Mild Hybrid System and Enhanced Baler Productivity technology received EIMA Technical Innovation Awards, while Smart Traction Control for combines received an EIMA Technical Evolution Award.

Italian heritage meets future innovation

After capturing significant attention at Agritechnica, the T5.120 Il Trattore concept will come home to Italy for its national exhibition debut at EIMA International 2026. Designed and manufactured at the New Holland plant in Jesi, the concept will be displayed alongside a vintage Fiat 702, the historic tractor that inspired its distinctive design. Presented together, the two machines will celebrate New Holland’s deep Italian roots while connecting more than a century of agricultural engineering with the brand’s vision for the future.

Conversations from the New Holland stand

EIMA International 2026 will also provide a platform for conversations about the people and ideas shaping agriculture. Following editions recorded at Agritechnica in Germany, Agrishow in Brazil and Farm Progress Show in the United States, NHCast, New Holland’s global video podcast, will come to Italy for the first time with a special EIMA edition. New episodes will be recorded in a dedicated studio on the stand with support from Typo Media, an independent Italian digital media and production platform specialising in technology, sustainability and mobility.

NHCast will bring to life engaging and accessible conversations with farmers, experts and other voices shaping agriculture. The EIMA episodes will be released in the following weeks and months on Spotify and New Holland’s YouTube channels.

At EIMA, New Holland will also launch its collaboration with Slow Wine, the wine movement promoted by Slow Food. The initiative will explore how appropriate machinery and technology can support vineyard businesses and more sustainable approaches to wine production, bringing together the perspectives of wine producers from several European markets.

Supporting customers throughout the equipment lifecycle

In addition, attendees can discover the latest CNH Parts & Service solutions designed to maximise uptime, productivity and machine performance throughout the life of their equipment, alongside flexible financing and insurance solutions from CNH Capital tailored to the needs of professional farming businesses.

CNH Capital is also strengthening its financial offering for professional agricultural businesses by participating in the European Investment Bank’s sustainable financing programme. Through a dedicated funding line, CNH Capital will provide eligible small and medium-sized enterprises with financial leasing and agricultural credit solutions at reduced interest rates. The programme will support both ordinary financing requirements and technology-renewal investments, including the introduction of equipment powered by Stage V low-emission engines. The initiative reflects CNH Capital’s commitment to offering flexible financing solutions that help customers manage investments, adopt new technologies and strengthen the long-term competitiveness of their businesses.

Through its machines, digital technologies, services, partnerships and customer stories, New Holland’s EIMA International 2026 presence will make innovation tangible and show how technology can support farming operations of every type and scale.