Positive developments in the European grassland equipment market

The European market for grassland equipment, which includes the product categories loaderwagons, mowers, rakes and tedders, showed a significant increase in sales units in the season July 2020-June 2021. After a rather mediocre market in the season 2019-2020, sales were at the level of 2018-2019. This volume was unexpected, but Austria, France, Germany, Poland and UK showed an average increase of more than 10 percent. 

For next season, manufacturers expect a more or less stable market on the level of the previous season. The worldwide market outlook for dairy products is positive, but increasing purchase prices and delivery times for raw materials and components might cause disruptions.

The CEMA Product Groups are associations of the leading European manufacturers of agricultural equipment. The main focus is placed on the joint assessment of the market based on dedicated statistics. Currently, 11 companies are members of the CEMA Product Group Grassland Equipment. Prerequisite for participation is the membership in a national industry association, which belongs to the European umbrella association CEMA.