26 February 2019, 12:00
Yale Europe Materials Handling is one of the oldest, original manufacturers of lift trucks and warehouse equipment in the world, having been in the business of lifting for more than 140 years.
With one of the most comprehensive ranges of electric and engine powered materials handling equipment offered in the market, the Yale® dealer network has more than 150 dealers worldwide that are attracted by the unique blend of Yale product excellence and customer commitment.
Iain Friar, Yale Brand Manager emphasises: “Our tagline, "People, Products, Productivity.™" sums up the elements of business we think make us most successful. We believe it’s truly a team effort that’s responsible for impressive Yale history and longevity in this very demanding industry.”
People
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Yale employees and suppliers around the world are dedicated to solving challenges and helping each customer's business run more smoothly.
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Yale dealers are all carefully selected to assure highly responsive, consistent service in every region of the globe.
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Yale considers its customers to be its most important partners, working in conjunction with dealers to deliver the best lift trucks and services possible.
Products
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Yale has an unrivalled heritage in the design and manufacture of a wide range of materials handling equipment, from specialty warehouse equipment to traditional counterbalanced forklift truck models.
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We have an unwavering commitment to quality. All our global facilities have ISO registrations and use highly advanced design, manufacturing and testing methods.
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Yale invests in research and development to make sure we continue to solve new customer challenges and remain leaders in the industry.
Productivity
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Yale understands that forklift trucks may not be at the centre of a customer’s business, but a means to an end. Efficiency and profitability are key considerations in truck design.
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All of our materials handling equipment is designed to improve productivity, by allowing finished goods, components and raw materials to be handled in the most efficient manner and helping operators remain both comfortable and safe.
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We believe services that support our equipment are just as important as the products themselves, so we offer parts, maintenance, financing and fleet management programs designed to maximise uptime and minimise ownership costs.
The foundation of our design considerations
Yale has always designed its products with two key goals in mind: to create the most comfortable, effective working environment for the operator and to create features and performance that will enable customers to increase throughput and productivity. Its success is the result of a very strong design process, sensitivity to operators, and key features that make operators – and their company’s businesses – more efficient.
Customers play a key role in determining the design and development of new materials handling equipment and features
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Yale conducts in-depth research to understand customers’ needs in specific materials handling applications and industries.
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When concepts for lift truck features are developed, these are evaluated with customers for important user-based feedback.
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New features and materials handling equipment, when in the early pilot phases, are rigorously tested with customers who report back on performance and operational characteristics so we can make enhancements based on the feedback we receive prior to full-scale roll-out.
Yale has a number of ways to optimise ergonomics
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Yale personnel spend countless hours interviewing and observing lift truck operators to better understand how to improve efficiency and reduce the impact of repetitive motion.
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On-board computers capture important data on lift truck operations to gain an insight on how moving and lifting operations can be continually improved.
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Ergonomic specialists within Yale Engineering work with outside experts to take into account the specific operator movements required to carry out lift truck operations and integrate them into functional product designs.
The results are key features designed to improve efficiency and productivity
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Adjustable operator compartment and controls
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Positions all the controls in close proximity to the operator.
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Swing-out LPG tank bracket
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Drop-down design brings the LPG tank out from the protected centre of the truck and down to the operator’s natural handling position making it easier to change.
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Operator access
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Reduced step height when entering the operator compartment. Steps have a high grip surface and are self-cleaning to avoid foot slippage.
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Designed for efficiency. Tailored to customers’ needs
Yale has the equipment and expertise to be able to provide a solution for standard, difficult or specialist requirement applications, in a wide variety of industries.
A broad range of products, special engineering options and an extensive dealer network put Yale in the perfect position to support customers whatever the challenge or industry. Yale Industry Managers specialise in working with customers to discuss ideas and solutions at an international level, helping them to overcome challenges and reach their full potential.
Source: Yale Europe Materials Handling