29 June 2019, 15:42
During the second quarter, a number of major farm equipment trade fairs took place in Europe, which representatives of ZETOR TRACTORS a.s. did not miss. Thanks to a wide network of foreign affiliates and local partners, ZETOR presented itself at the largest industry events in Slovakia, Ukraine, Lithuania, Poland, Romania, Estonia, Germany, Serbia, Bulgaria and Great Britain.
Trade fair distributors usually represent the basic brand or machine portfolio most suitable for the area. This year, the main eye-catchers were the ZETOR MAJOR model in a new design or the ZETOR CRYSTAL HD 170 with the new ECO40 transmission that significantly reduces operating costs.
“Fairs are a great opportunity to communicate directly with existing and potential customers. New information technologies are not everything – personal contact is still very important. We participate in the world's largest trade fairs, but also in local ones. These enable more personal contact with end customers and perhaps a more personalized presentation of individual tractors,” says…
In the spring, ZETOR participated in a number of important international fairs and also many local fairs. At the end of March, it presented itself at Agrosalon in Slovakia. In April, Czech tractors visited Ka pasesi 2019 in Lithuania, Agromarsz in Poland, Agraria in Romania, Maames in Estonia and Agra in Germany. May was dominated by events in Southern Europe: Agro Pitesti, Agriplanta and Timagralim in Romania, International Agriculturar Fair in Serbia and Bata Agro in Bulgaria. In June, ZETOR participated in Agro 2019 in the Ukraine, the Royal Highland Show in the UK and Dni poľa (Field Days) in Slovakia.
Source: ZETOR TRACTORS a.s.