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VIDEO SOURCE: LECTURA GmbH. In YouTube [online]. Available at: http://www.youtube.com/watch?v=GNly9s_8gYg.
Channel name: The Machinery Channel

LECTURA: 40 years of Transforming Machine Knowledge into Value

For four decades, LECTURA has been redefining the machinery industry by turning paper records into one of the largest digital databases. Our LECTURA Specs website draws over 1.5 million experts monthly for branding, lead generation, and market analysis. The valuation tools provide precise appraisals and value predictions, saving companies millions. We set data standards for precise machine ID and future-ready data, integrating seamlessly with advanced digital systems. Boost your equipment insights with LECTURA: Unlock machinery intelligence, automate decisions, and stay ahead with our specialised pricing insights, technical benchmarks, and competitive analyses Identify accurate values, ideal selling times, and operating costs Monitor used-equipment price trends, demand, and ESG/CO2 reporting tools—all via our online API. Join the industry leaders who trust LECTURA to power their decisions and drive their success. We are ready to help you unlock data-driven opportunities and stay ahead in the market. Read full article