Bridgestone at the 2011 IAA Motor Show

Bridgestone at the 2011 IAA Motor Show

We are pleased to invite you to visit the Bridgestone booth at the 2011 Frankfurt Motor Show, where we will provide you with full press information on our latest tyres, technology and activities. Our stand is located in Hall 8, nr. D03.

In focus this year will be the following themes:

• Reliability: presenting the latest Run-Flat technology as well as the new expanded winter line up, covering all kinds of European winter conditions.
• Ecology: featuring the eco-friendly tyre range ECOPIA: Bridgestone’s fuel-efficient tyre range for Europe, combining a high level of wet safety with reduced rolling resistance, fuel consumption and carbon emissions. Representing the expanding line-up of Ecopia tyres, Bridgestone Ecopia EP150 is displayed fitted on the all-electric Nissan LEAF Car of the Year and the world’s first mass-produced all-electric car.
• Innovation: The innovation zone is where Bridgestone presents its dreams of the future. Star of the show is the ‘Half Weight’ concept tyre.

Come along, meet our people, join us for a drink, and catch up with news from the world of Bridgestone.

Looking forward to meeting you on September 13^th and 14^th.