Goodyear to highlight advanced fleet mobility solutions at IAA Transportation 2024

• Goodyear will participate in IAA Transportation 2024 in Hannover from September 17th to 22nd, showcasing in Hall 21, Stand B38.

• The company will present its Goodyear Total Mobility end-to-end solution aimed at enhancing fleet efficiency and sustainability.

• Goodyear will introduce its Tires-As-a-Service offering, a subscription-based solution to reduce the total cost of ownership and improve fleet uptime.

• The focus will be on demonstrating how sustainability and high performance can be integrated within fleet operations.

• Attendees can engage with Goodyear experts and interactive displays to gain insights into the benefits of Goodyear’s mobility solutions.

• Maciej Szymański, Director of Marketing Commercial Europe, emphasized the opportunity to showcase Goodyear's innovative solutions at the event.

Goodyear announces its participation in IAA Transportation 2024, the leading international platform for logistics, commercial vehicles, and the transport sector, held in Hannover from September 17th to 22nd, 2024. Visitors can find Goodyear in Hall 21, Stand B38.

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At this prestigious event, Goodyear will present its comprehensive Goodyear Total Mobility end-to-end solution, designed to enhance fleet efficiency, competitiveness, and support fleets in targeting their sustainability goals. Attendees will have the opportunity to explore a range of innovative products, services, and mobility solutions that underscore Goodyear's commitment to supporting transport fleets in the ever-evolving logistics landscape.

Presenting Tires-As-a-Service

In addition to its established solutions, Goodyear will introduce its recently launched Tires-As-a-Service offering. Designed to reduce total cost of ownership, this subscription-based solution helps fleets save time and money by outsourcing tire management, leading to increased uptime and reduced vehicle breakdowns. Ensuring fleets operate efficiently, the Tires-As-a-Service offering allows Goodyear to manage end-to-end tire service on behalf of and for the benefit of its customers.

Targeting Sustainability Without Compromising Performance

At IAA Transportation, Goodyear aims to demonstrate that the sustainability goal of transport fleets can be maintained while driving performance. Through its comprehensive mobility solutions, Goodyear will showcase how sustainability and high performance can be integrated targets.

Goodyear's expert team will be on hand to provide in-depth insights into how their solutions can address the unique needs of different transportation companies.

Visitors to the Goodyear stand will have the chance to experience first-hand the benefits of Goodyear Total Mobility. Through interactive displays and direct engagement with Goodyear experts, attendees will gain valuable insights into how Goodyear’s solutions can drive efficiency and towards sustainability goals for their fleets.

Maciej Szymański, Director Marketing Commercial Europe, Goodyear, commented: "We are thrilled to exhibit at IAA Transportation 2024. This event offers a prime opportunity to showcase Goodyear's comprehensive suite of products and solutions that form the Goodyear Total Mobility ecosystem. Our central location at the show allows us to highlight how our innovative solutions can help fleets become more efficient, competitive, and maintaining their sustainability targets."

For more information, visit Goodyear in Hall 21, Stand B38 at IAA Transportation 2024, and discover how Goodyear’s innovative solutions can transform your fleet operations.