31 March 2020, 13:00
The Spanish manufacturer of high-quality machinery for construction presented its hoisting products in a booth 111m² outdoor visited by a great number of people allowing the company to sign important agreements.
During the past 10-13 March, industry brands gathered at this important fair in Las Vegas, where Alba exhibited some of its rack & pinion hoists and swing stages. “We are very satisfied with our involvement in this great event. It was the first time we came as exhibitors and we worked a lot beforehand so that the stand was well organized, interesting and welcoming to visitors”, says Jon Lecue, Sales Director of Alba.
Indeed, attendees could see and test several models of the brand, some even developed specifically for the American market: an EDC 2000 double cabin and a PT 1800 (both hoists for material and passengers), a materials hoist MC 250 for tubular scaffolding, a PEC 130 (mast climber) and an AE500 electric hanging scaffolding.
Accompanied all the time by their distributors in the USA and Canada, the Alba team received numerous visits that served to sound out new market opportunities, closing important businesses.
Building the future
High-quality construction machinery producer since 1957, Alba continues innovating today, developing new products and optimizing existing technology in order to respond to the needs of its market. "With our presence at CONEXPO 2020, we have managed to give greater visibility to the brand and have signed significant transactions for the company that set real expectations regarding projects and sales," adds Lecue.
Source: ALBA-MACREL Group, S.L.