Haulotte raises brand awareness in the Italian market

Haulotte attended the Italian lifting show GIS held in Piacenza, Italy on October 3rd to 5th. The event, dedicated among others to the users of aerial work platforms and telehandlers, was the occasion for the Italian subsidiary to make valuable new business contacts and sign new sales contracts.

No fewer than 10 machines displayed on the stand

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The 300 m² Haulotte stand welcomed many visitors, including key customers and professionals from all over Italy. The company showcased a wide range of equipment and updated the participants on Haulotte’s latest technologies. The spotlight was on the Star range with the Star 6 PICKING, Star 8S and Star 10 models. With their compact dimensions, AC motors and straight elevation, they are extremely easy to drive in the tightest spaces both indoors and outdoors on slab surfaces. Attention was also focused on the Optimum 8 and Compact 12 DX scissor lifts - they offer an exceptional productivity and a minimal maintenance - and on Haulotte’s compact telehandler HTL 3207, which provides maximum efficiency on tight job sites. Still, the fully electric HA20LE PRO was the absolute star of the stand, demonstrating the group’s orientation to offer its customers solutions that are ever more secure and environmentally friendly. The visitors stressed the optimal energy management and eco-responsibility of the PULSEO machine. Three other models were presented, namely the HA26 RTJ PRO, HA12 CJ+ and Quick up 9 push-around.

A welcomed global service offer

Haulotte Service ensures a rapid and efficient local service throughout the life of the machines. The Italian subsidiary presented its service solutions - technical support, spare parts, training and contracts - to help customers to optimize their total cost of ownership. Many visitors enjoyed exclusive promotions at GIS on joysticks and batteries. «These 3 days of exhibition have proven very successful. Our new stand with a solid structure enables us to gain visibility. We met highly specialized visitors who were impressed by our products and services» said Nicola Violini, General Manager of Haulotte Italia.