HIMOINSA establishes a subsidiary in New Zealand and continues to consolidate its presence in the Asia-Pacific region

• HIMOINSA expands its Asia-Pacific presence by opening a new subsidiary in Auckland, New Zealand, increasing its global subsidiaries to 16.

• The new subsidiary aims to strengthen local customer support and develop business opportunities in New Zealand and the Pacific Islands.

• Grant Cooper, with nearly 30 years of experience in the local generator market, is appointed General Manager to lead the subsidiary.

• HIMOINSA New Zealand will provide tailored power generation solutions across multiple sectors, emphasizing close customer relationships and technical support.

The company continues its international expansion with the opening of a subsidiary in Auckland, which expands its structure in the Asia-Pacific region and strengthens its proximity to and support for customers in New Zealand and the Pacific Islands.

Advertisement

HIMOINSA, an international leader in the design and manufacture of energy technology solutions and part of Yanmar Energy Systems, announces the opening of a new subsidiary in New Zealand. Based in Auckland, this new operation strengthens its presence in the Asia-Pacific region and brings the total number of subsidiaries worldwide to 16.

HIMOINSA operates in Asia through its production centre in China and several sales offices. It operates via HIMOINSA APAC, based in Singapore, and HIMOINSA Australia, based in Sydney with offices in Melbourne, Brisbane and Perth. The Auckland subsidiary now joins this structure, consolidating the company’s presence in New Zealand, where it has been active since 1999 through its distribution network. This move will enable the company to develop new business opportunities and strengthen its proximity to and support for local customers.

“We have been present in New Zealand since 1999, and the launch of our own subsidiary enables us to take a further step in the development of this market. We want to be closer to our customers, strengthen local support, and offer solutions tailored to the needs of each application. This expansion, together with our operations in China, Singapore and Australia, strengthens our ability to serve the Asia-Pacific markets,” says Marco Perillo, Regional Head of HIMOINSA Asia Pacific.

In its initial phase, the subsidiary will focus its activities on the sale of equipment to electrical contractors, end customers, agricultural businesses and companies in the solar and rental sectors. Its commercial development also includes pursuing opportunities in the Pacific Islands, expanding the scope of operations from New Zealand.

Grant Cooper will head the new subsidiary as General Manager; he is a professional with nearly 30 years’ experience in the New Zealand market for the sale and hire of generator sets. His career has spanned technical, commercial and managerial roles, providing him with extensive knowledge of the local market and of customers’ needs across various applications.

“We understand the demands of the New Zealand market and the importance of having reliable equipment and local technical support. The new subsidiary will enable us to work directly with customers to identify the most suitable solution for each application, backed by a global manufacturer such as HIMOINSA, which combines design, production and service,” says Grant Cooper, General Manager of HIMOINSA New Zealand.

Energy solutions for key sectors in New Zealand

HIMOINSA New Zealand will offer power generation solutions for main supply, backup and temporary generation applications in sectors such as hire, construction, agriculture, infrastructure, data centres, telecommunications and healthcare, as well as mining, industry, the solar market, events and audiovisual production.

The new subsidiary will combine HIMOINSA’s product portfolio and technological capabilities with local market knowledge to meet the requirements of each project. Proximity to customers and technical support will be cornerstones of its operations, strengthening relationships with rental companies, electrical contractors and end-users in New Zealand and the Pacific Islands.