LiuGong to Showcase Upgraded Full Product Line at bauma 2016

LiuGong, a global leader in manufacturing a full line of extreme duty equipment, is set to showcase its updated full product line at bauma 2016, where it will display 15 machines in the newest configurations.  

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LiuGong has been an exhibitor at the bauma show in Germany for the past four shows. This year, the company will share a 2,588 m2 booth with Dressta at No. 417, North Entrance, - the same location as in 2013. Notably, the full E-series line of seven new excavators, which range from 15 to 50 tons, will be featured at this upcoming bauma for the very first time.

LiuGong will present visitors with its range of wheel loaders, motor graders, rollers and skid steer loaders. “With the advancements in our technology, LiuGong is going beyond earthmoving,” said David Beatenbough, Vice President of Guangxi LiuGong Machinery Co. Ltd. “In addition to wheel loaders and excavators, LiuGong produces motor graders, rigid dump trucks, rollers, pavers, millers, truck-mounted cranes and more. We are one of the world’s few construction equipment manufacturers that offer a full line of best-in-class machines and total solutions, all backed by global support.”

The full range of Tier IV E-series excavators, which will be on display at bauma later this year, includes the 915EIV, 925EIV, 933EIV, 939EIV – which are fully compliant with European emissions regulations – as well as the 9035EIIIA, 922EIIIB and 950EIIIA, demonstrating LiuGong’s continuous development in this field, as well as its commitment to the European market. “The E-series uses a newer and more technologically advanced hydraulic system, giving us great benefits in productivity and efficiency.” noted Beatenbough.

While LiuGong’s forays into mature markets have been gradual, it has witnessed notable growth in the European market in recent years. In 2012, LiuGong established its own operations in Almere in the Netherlands, which has since become one of the company’s most vital overseas bases, serving as a sales hub, technical support and spare parts distribution centre. Following that success, LiuGong expanded into the UK market and officially entered the French market in October 2015 by signing a contract with dealer DiviMat and introducing its range of machines to French customers.

Beatenbough concluded, “LiuGong has set high targets for its future and aims to become a world-class and fully globalised construction equipment manufacturer. As we progress, customers are demanding more than just a well-working machine. Increasingly, they are asking for the whole package: a machine with 24/7 support and spare parts. We understand that and have put it into action. Now, LiuGong has over nine product lines in Europe specifically designed to meet European demands, as well as a 2400m² parts centre that supports LiuGong in delivering parts anywhere in Europe. In addition to all this, we have an extensive support network for distributors to ensure that LiuGong machines continue to reach the customer and surpass their expectations.”